We see a world where all artisans in the alpaca ecosystem can prosper and create wealth and growth in their own communities.
Building from scratch a sustainable fashion brand requires one to take the risk and to have the ability to develop, organize, and manage a business in a non-traditional way.
At IMARIT, our starting point was the awareness that the clothing industry is one of the most polluting industries.
We then took the risk to question ourselves in order to find new ways of satisfying our customers’ pains - the need to keep warm during cold months, the need to look good at every occasion- and manage a business making as little impact on Earth as possible.
The goal of Imarit is to build a well-known sustainable fashion brand that on one hand creates value for the fashion consumer who cares deeply about the environment, and on the other helps lift Alpaca weavers in the highlands of the Peruvian Andes out of poverty – particularly women - by providing decent work, driving business, competitiveness and inclusive economic growth.
Thank you for letting us be part of your life, for letting us multiply the Imarit effect in the communities we work at.